We made this partnership feel as intentional as a capsule collection. Our team collaborated with Sezane to design exclusive staff uniforms that blended our laid-back L.A. energy with their Parisian elegance. The effect was subtle but powerful—customers immediately recognized the collab not just on signs, but in how it lived across spaces, people, and products. It wasn’t co-branded—it was co-styled.
On the experiential side, we showed up in the Sezane store—literally. For a full month, we served drinks inside their L.A. boutique, offering guests a signature cafe experience while they shopped. The drinks and overall environment were curated to reflect the season and brand, creating a space that felt more like a salon than a store. Combined with exclusive promo offers, the campaign deepened brand affinity and drove crossover traffic between both audiences.
